COMMUNICATION AND DISSEMINATION STRATEGIES
Techinnova develops communication strategies to disseminate the results of R&D projects where network partners are involved, in order to maximise the impact of the innovations introduced by these projects.
In a project, communication and dissemination activities are fundamental because:
- an effective communication strategy allows the project to gain visibility;
- an adequate dissemination of results on the territory is necessary to allow their transfer and use.
We assist our partners in the dissemination phase of their R&D projects by creating dedicated websites as their main communication channels.
Techinnova has adopted a methodology for creating marketing plans for its partners, based on social media, which has become one of the most powerful communication and marketing tools.
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For each R&D project it supports, Techinnova develops dissemination strategies to maximise the use and spread of project results and its impact on individuals, organisations and communities, while also enhancing its network and partners.